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There’s a general perception that finding residents is easy because renters are relatively abundant and often found within the first few days…
by Elizabeth Millar
When it comes to customer service and online reputation management, the absolute worst thing you can do is to do…
by Rachel Jefferson
So you’ve started your property management business and now you need customers. To get customers in the age of digital,…
It can be hard to see a property’s best features through the thick haze of snow and fog. To market…
by Alexis Hammond
Sprout Marketing has teamed up with AppFolio once more, this time for an in-depth discussion of Conversion Marketing and how…
by Stephanie Vernon
Having strong people supporting your residents is important to creating a strong property management business. You want to fill your leasing…
Awhile back, we highlighted some of the top sites for listing your vacant properties online. Well, it’s been a couple…
Do you have technology in place to streamline your entire leasing flow? Modern renters rely on technology for just about…
With today’s reliance on using digital marketing strategies to reach more people of younger generations, we forget that “old school” marketing…
The great wide world of marketing can be intimidating when you have little or no experience. When you are a…
