Category: Marketing

The Self-Service Generation: Connecting with Your Modern Renters

Instant access to services and products is a defining factor of the Uber Generation. While meeting the expectations of millennials isn’t easy,…

Hot Apartment Marketing Ideas for Summer

Summer is full of energy—college students are moving in or graduating, and adults are looking for ways to beat the…

How to Handle a Bad Property Management Review

A negative review for a rental can haunt property managers and owners for months, maybe even years to come. Today’s…

What Millennials Want: How to Attract Millennials to Fill Your Apartment Vacancies

To fill open units and reduce vacancies, you need to know what millennials look for in apartments to rent, then exceed…

Property Manager’s Guide: 7 Steps to Social Media Renting Success

Social media is a powerful tool for property managers in finding new residents and communicating with current ones. Actively participating…

How to Take Better Photos for Your Property Listings

If you’re having trouble filling your vacancies, or you’re just looking for a way to spruce up your marketing efforts,…

3 Ways to Master Commercial Property Management

Life is about to get a lot better in the commercial property world. With the economy on the upswing, previously…

7 Ways to Market Rental Properties Online in 2016

What’s the one word that keeps every landlord awake at night? Vacancy. Every day that a rental property sits empty…

Mobilize Your Property Management Business

The times, they are a’changin’. It wasn’t long ago that Internet access was reserved solely for the desktop or laptops…

Maximizing AppFolio Premium Leads/Marketing Features (Customer Webinar Recap)

Learn all about AppFolio’s new Premium Leads feature and how it can help you fill your vacancies faster and more…